KUALA LUMPUR: Malaysia must leverage artificial intelligence, as well as the energy and skills of its younger generation, to promote the nation’s culture and heritage on the global stage.
Deputy Communications Minister Teo Nie Ching said Malaysia’s cultural diversity, heritage and natural environment are the nation’s key strengths in capturing global attention.
“The ministry has always encouraged the media such as RTM, Bernama and the Information Department to produce quality-assured content by using the latest technology such as AI.
“AI helps us produce content faster and more efficiently, but precaution must be taken to ensure it is being used for good, not harm,” she said when appearing as a guest at Media Prima Audio today.
When asked if youths are still interested in heritage and the nation, she said she believes that most of them remain keen to explore Malaysia’s unique features.
She said, in line with current technological advancements, youths are seen as being able to help promote the nation’s culture and heritage through digital platforms.
“Most foreigners are amazed by Malaysian’s uniqueness for speaking fluently in multiple languages, which in turn reflects the harmony of a multiracial nation,” she added.
Teo said she also extends greetings in various languages when delivering speeches at official events abroad as a symbol of Malaysia’s identity.
“Every time I travel abroad, they are very impressed to see Malaysians who are able to speak multiple languages.
“This reflects the beauty and strength of our country that comes from its diverse backgrounds.
“I will start my speech with ‘Salam sejahtera Malaysia, selamat pagi’ and so on. This is a simple yet unique approach to reflect the beauty of Malaysia,” she said.
Commenting on her experience traveling across the country, she admitted that there are still many places yet to be explored, but she is still deeply impressed by the diverse natural beauty and local culture.
“Malaysia not only owns breathtaking natural landscapes, but the rapid city development like Kuala Lumpur also serves as a major attraction for tourists.
“We have skyscrapers, modern lifestyle in the city, but at the same time we can also witness the indigenous culture in Sabah and Sarawak which remain preserved,” she said.
In conjunction with the upcoming Merdeka month and Malaysia Day celebrations, she invites all Malaysians, especially social media users, to share positive stories and experiences about the country.
“We know that negative content spreads more easily, but I feel that for the next month or month and a half, let us share beautiful stories about Malaysia.
“This is to ensure the spirit of unity and patriotism can be nurtured among Malaysians, as well as to show our love for Malaysia,” she added.
© New Straits Times Press (M) Bhd
