PROTON Holdings Bhd has finally announced the prices the updated X50, several weeks after it was previewed to Malaysians.
The SUV comes in three variants: X50 1.5TD Flagship at RM113,300, X50 1.5TD Premium at RM101,800 and X50 1.5TD Executive at RM89,800.
However, there is a RM4,000 rebate for the first 10,000 customers as part of the national carmaker’s Gempak! Deal for early bird customers who register their vehicles by Oct 31.
Proton said since it first hit Malaysian roads in 2020, the X50 has completely changed expectations for its class and reset goalposts with over 140,000 units sold, making it Malaysia’s best-selling B-segment SUV for five consecutive years.
Developed in collaboration with Geely, the SUV is a global success story, with over 1.2 million units sold across 51 countries.
The latest model introduces comprehensive upgrades inside and out, offering customers an even more refined, dynamic and intelligent driving experience.
“The all-new Proton X50 reflects our continuous pursuit of excellence in automotive design and technology,” said Proton chief executive officer Li Chunrong at its launch on Thursday.
“Our ambition is to raise the standard for the B-segment, giving Malaysian drivers an experience that is smart, spirited, and truly next-generation, Made for Malaysia, Engineered for the World!” he added.
The updated X50 ushers in a new era with a striking design evolution, enhanced ADAS Level 2, and a massive 14.6-inch infotainment display.
One of its standout innovations is the world’s first Bahasa Melayu voice command system, a proud local-first that brings intuitive connectivity to more Malaysians in their everyday language.
Under the hood, the new 1.5TD i-GT engine paired with a seven-speed DCT delivers 133 kW and 290 Nm of torque, achieving 0-100 km/h 7.6 seconds – 0.3 seconds quicker than its predecessor.
Coupled with a 4.7 per cent improvement in fuel economy, it offers a perfect balance of power and efficiency.
Colour-wise, Proton has added a new option called Teal Bayou Green alongside the four existing colours namely Snow White, Passion Red, Jet Grey and Armour Silver.
Interior-wise, the Executive and Premium variants are draped in black although they do have different upholstery material – fabric and leatherette respectively.
The Flagship variant also has leatherette upholstery but it is draped in black and red instead.
© New Straits Times Press (M) Bhd
